Episodes
Michael Trkolta — Rejection is Just Data: Redefining Sales, Strategy, and Trust
SEASON: 7 EPISODE: 16 Episode Overview: Welcome back to the Becoming Preferred podcast! The podcast designed to help you level up your game and become the best version of you. If you’ve ever felt like your business is spending time and money getting seen online, pouring budget into ads, SEO, or endl...
James Laughlin — Habits of High Performers: Essential Principles to Thrive in Life and Work
SEASON: 7 EPISODE: 15 Episode Overview: Welcome back to Becoming Preferred, the podcast to help you level up your game and become the best version of you. If you’ve ever felt like your business priorities are getting diluted by the sheer noise of the day-to-day, today’s episode is your ultimate rese...
Aja Horsley — Scaling, Storytelling, and Selling Up: A Founder's Story
SEASON: 7 EPISODE: 14 Episode Overview: Welcome back to Becoming Preferred, the podcast to level up your game and become the best version of you. Today, we’re exploring what it takes to turn scientific expertise into a market-disrupting consumer brand. And scale it all the way to a major acquisition...
Kevin Davis — Live a Maxed-Out Life: Resilience, Relationships, and Real Growth
SEASON: 7 EPISODE: 13 Episode Overview: Welcome back to the Becoming Preferred Podcast. In this episode, we’re exploring what it truly takes to optimize performance without sacrificing the things that matter most. Our guest today is Kevin Davis. Entrepreneur, speaker, and founder of Maxed Out Life ....
John Ulsh — Finding The Upside of Down: How to Pivot When Your Playbook is Destroyed
SEASON: 7 EPISODE: 12 Episode Overview: Welcome back to Becoming Preferred , the podcast where we equip entrepreneurs and business leaders with the mindsets, strategies, and edge to level up their game and become the best version of you. Now, when a business or a career hits an unexpected crisis, mo...
Returning Guest, Michelle Gladieux — Communicate with Courage: Evolving Leadership
SEASON: 7 EPISODE: 11 Episode Overview: Welcome back to Becoming Preferred , the podcast where we dive deep into the mindsets, strategies, and communication habits that help you level up your game and become the best version of you. Back in Season 2, we were joined by executive coach and author Mich...
Dale Dupree — Inside The Sales Rebellion: Bold Creativity, Curiosity, and People Over Products
SEASON: 7 EPISODE: 10 Episode Overview: Welcome back to Becoming Preferred , the podcast where we share with entrepreneurs and business professionals the mindset, strategies, tactics and frameworks to help you level up your game and become the best version of you. When was the last time you were gen...
Bill Gallagher — Busy Is Broken: How to Scale Your Business by Doing Less
SEASON: 7 EPISODE: 9 Episode Overview: Welcome back to Becoming Preferred, the podcast designed to help you level up your game and become the best version of you. If you are an entrepreneur or business leader, you’ve probably been told that scaling your company requires endless hustle, 80-hour workw...
Returning Guest, Shawna Schuh — Beyond Command and Control: Why the Best Leaders Stop Parenting Their Teams
SEASON: 7 EPISODE: 8 Episode Overview: Welcome back to Becoming Preferred , the podcast where we equip entrepreneurs and business professionals with the mindsets and strategies to level up their game and become the best version of themselves. Back in Season 1, we were joined by executive leadership ...









