David Fullmer - The Choice to Be Average: Why We Self-Sabotage and How to Stop
Becoming PreferredJune 15, 2026x
31
34:5227.93 MB

David Fullmer - The Choice to Be Average: Why We Self-Sabotage and How to Stop

SEASON: 6 EPISODE: 31

Episode Overview:

Welcome back to Becoming Preferred, the podcast where we help you level up your game and become the best version of you.

Most people spend their lives reacting to the calendar, trapped in a grind that never seems to end. But what if you could rewire your internal rhythm to unlock your potential, not just in business, but in every dimension of your humanity?

My guest today, David Fullmer, has moved beyond the "empire-building" phase of entrepreneurship to solve a much bigger problem: the human one. As the creator of Becoming Seven—or B7—David has cracked the code on a life cadence that aligns our modern existence with a 4,000-year-old psychological blueprint. He isn’t just teaching personal development; he’s leading a movement to transform millions of lives by helping ordinary people step into the extraordinary, authentic selves they were created to be.

If you’ve been feeling maxed out, stuck in the daily grind, or wondering how to scale your business without sacrificing your life, your health, or your purpose—this episode is for you. Join me for my conversation with David Fullmer.

Guest Bio:

David Fullmer is a husband, father, businessman, author, public speaker, and superhuman problem solver. He operates multimillion dollar businesses from his location in Hawaii, with branches in 19 U.S. States in the commercial roofing side. He’s led a life of service in his community by putting on no less than two free roofs a year over the past five years for needy families. David is a cofounder of the nutrition company Ox Superfoods. He is also an avid investor, and entrepreneur consultant for many companies striving to reach new heights. He has trained thousands of sales professionals, and assisted thousands of individuals in the pursuit of their dreams. Additionally, David has spent years helping the youth of America set goals and strive for excellence. Recreationally, David is a surfer, motocross rider, and holds a brown belt in Brazilian jiu jitsu.

Finally, David is the founder and developer of the B7 superhuman rhythm detailed in his new book, Becoming 7. It is a life cadence that changes the trajectory of every human being who practices it. David is committed to personally changing the course of the lives of over 5 million people by 2030.

Resource Links:


Insight Gold Timestamps:

03:31 I went to four different youth incarceration programs

06:05 Every time I was in a youth program, I excelled

08:05 When I was about 7 years old, 8 years old, I was listening to Jim Rohn tapes in my dad's cherry drop-top convertible sports car

10:32 As parents, we say things to our kids repetitively and we just think, "Oh, they're not getting it. They're not getting it." I'm telling you, they're getting it.

15:10 She (my mom) worked very, very hard and taught me principles of forgiveness, sacrifice, and love

18:55 Service is so universal and it doesn't matter what faith, what religion, it doesn't matter

19:36 I was 28 years old, and I was a millionaire, and I was racing motocross almost full time

21:26 One thing I've learned is that everyone wants to talk about their successes, and they don't talk about failures

22:53 Superhumans come to a point when they see a problem, they see an opportunity

24:40 This year I did a challenge, 100 days, 5:30 AM, for everyone on my socials

28:22 When I found out that more people had heart attacks on Monday morning from 8AM to noon than any other day, my brain just blew up

31:41 Our brains can't distinguish between what's fiction and what's real

33:10 the book again is called Becoming Seven: The Superhuman Rhythm by David Fullmer

Connect Socially:

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TikTok: https://www.tiktok.com/@becomingseven

YouTube: https://www.youtube.com/@becomesevenofficial

Instagram: https://www.instagram.com/davidfullmerofficial/

Email: becomeseven808@gmail.com

Sponsors:

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Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

Speaker A

In 3, 2, 1.

Speaker B

Welcome back to Becoming Preferred, the podcast where we help you level up your game and become the best version of you.

Speaker B

Most people spend their lives reacting to the calendar, trapped in a grind that never seems to end.

Speaker B

But what if you could rewire your internal rhythm to unlock your potential, not just in business, but in every dimension of your humanity?

Speaker B

My guest today, David Fulmer, has moved beyond the empire building phase of entrepreneurship to solve a much bigger problem, the human one.

Speaker B

As the creator of Becoming Seven or Be Seven, David has cracked the code on a life cadence that aligns our modern existence with the 4,000 year old psychological blueprint.

Speaker B

He isn't just teaching personal development.

Speaker B

He's leading a movement to transform millions of lives by helping ordinary people step into the extraordinary, authentic selves that they were created to be.

Speaker B

If you've been feeling maxed out, stuck in the daily grind, or wondering how to scale your business without sacrificing your life, your health, or your purpose, this episode is for you.

Speaker B

Join me for my conversation with David Fulmer.

Speaker B

Well, hi, Dave.

Speaker B

Welcome to the program.

Speaker B

We're delighted to have you.

Speaker A

Thank you so much.

Speaker A

Michael.

Speaker A

How you doing, brother?

Speaker B

Well, I'm excited about this.

Speaker B

You've got a new book out called Becoming 7 and we're going to talk about that.

Speaker B

And I'm really excited about taking a look at your background and what you've been teaching and the principles.

Speaker B

So I'd like to unpack that.

Speaker B

But before we get started, first of all, where are we speaking to you from and where are you at today?

Speaker A

I'm here on the beautiful North Shore of Oahu and Sunset Beach, Sunset Hills, right above the cliffs, right above the Pacific Ocean.

Speaker A

Beautiful.

Speaker A

Most beautiful place on earth for me and my family.

Speaker B

How are the waves this time of year?

Speaker A

They're not too big right now.

Speaker A

It's beautiful.

Speaker A

We've had a few swells, but yeah, four months out of the year, it's the, the Mecca of the surf industry.

Speaker A

It's an amazing place.

Speaker B

Well, it's usually November, December, January, I think, isn't it?

Speaker A

Yeah.

Speaker A

And into February.

Speaker A

So, yeah, those four months you really get some big waves, waves you can fit trucks into.

Speaker A

It's pretty cool.

Speaker B

I've seen, I've seen some big ones.

Speaker B

Well, again, we're delighted to have you.

Speaker B

Before we get into it, our audience always likes to know where you came from, what was the genesis of how you arrived, where you are.

Speaker B

So let's go back to high school.

Speaker B

You're back in high school, you're deciding what you want to be when you grow up where yet tell us what's happening at this time.

Speaker A

Well, high school.

Speaker A

So I went to four different high schools.

Speaker A

So if we go back that far, I kind of moved a lot.

Speaker A

Was kind of like gypsy family.

Speaker A

There's 13 children in our family, and I was the fourth oldest, and I moved 20, probably like 27 times by the time I was 17.

Speaker A

So we moved a lot.

Speaker A

My dad did some seminar things and.

Speaker A

And did a lot of sales and so the sales positions and just moved around a lot and.

Speaker B

And at any rate, he was with Stephen Covey group.

Speaker A

Yeah, yeah, he was for a little while.

Speaker A

He was one of his first handful of employees.

Speaker A

And then he worked for a company called Inside out in Southern California Edison.

Speaker A

He worked for a little.

Speaker A

A lot of different companies in regards to corporate training and.

Speaker A

But at any rate, at a young age, growing up by the beach, and then we moved to Utah and it was just really hard for me as culture shock.

Speaker A

And so I met up with a. I became friends.

Speaker A

Was my first real best friend that I had was a Tongan boy from the islands.

Speaker A

And me being a surfer, we kind of got along and just gotten a bunch of trips and ended up locked up.

Speaker A

Went to four different youth incarceration programs, went to the youth detention center around 12 times, and a bunch of charges on my juvenile record.

Speaker A

My parents.

Speaker A

My mom had nine kids running around at home, so there wasn't much she could do.

Speaker A

And my dad was out doing his sales thing, and so I was kind of.

Speaker A

Back then, you're kind of left on your own to.

Speaker A

To survive.

Speaker B

Little rebellious latchkey child.

Speaker A

Yeah, I was the black sheep.

Speaker A

Everyone's always, Dave, Dave's in trouble.

Speaker A

But ended up getting to the point where they took me from my family.

Speaker A

So I was warden of the state of Utah, and I went to a wilderness program as well, and group homes and foster homes and all this stuff.

Speaker A

And then finally, When I was 17, my best friend JJ moved back.

Speaker A

Back to Hawaii.

Speaker A

And my PO.

Speaker A

My dad and their parents, they agreed to adopt me.

Speaker A

So that was my big win.

Speaker A

It was the first really huge win in years that I was able to get away from Utah, get to the islands, get back to the Pacific Ocean, which was one of my healers, and start to really evaluate my life.

Speaker A

And that's what happened.

Speaker A

So my best friend's dad adopted me for the final seven months of my.

Speaker A

Of my juvenile years.

Speaker A

And then the court system in Utah said, yeah, we'll let him go.

Speaker A

So that happened.

Speaker A

And it was an amazing experience because I was able to come here and kind of reflect, start surfing again and getting healed by the ocean and work on trying to get sober.

Speaker B

Well, and good for you recognizing it at that age before it became a more of a permanent issue.

Speaker B

I think that's huge.

Speaker B

Lessons are learned, though, and we always learn from things, good things and bad things.

Speaker B

What was the big lesson from that before we evolve into your work career that you pulled from that?

Speaker B

What was the.

Speaker B

Because you could have gone either way, right?

Speaker B

You could have gone, hey, I'm going into heavy duty.

Speaker B

This.

Speaker B

Because when you're in the system, you're in a system.

Speaker B

Was there a transformation moment for you?

Speaker A

Yeah, I.

Speaker A

Two weeks after I moved to Hawaii, like a bunch of.

Speaker A

A handful of my friends that I would cruise around with got wrapped up in some fight and someone got shot and killed in Orem, Utah.

Speaker A

And I think four of them were just there as accomplices and they ended up going to jail for four or five years.

Speaker A

And one of them had an incredible football career and he would have ended up NFL star.

Speaker A

I mean, this guy was incredible.

Speaker A

And it was done.

Speaker A

And it was a huge wake up call to me.

Speaker A

Like, wow, you know, like, that's not something I would have done.

Speaker A

But being with those people, it wouldn't have mattered.

Speaker A

I would have went with them.

Speaker A

And another big thing is I just really wasn't happy.

Speaker A

I was taught true principles by my parents.

Speaker A

Not like, I was like, I knew what was right and wrong.

Speaker A

And it's like every time I was in a youth program, I excelled.

Speaker A

I was the fastest kids to exit youth programs because I was intelligent enough and I knew how to communicate.

Speaker A

And I was like, I don't want to be here.

Speaker A

I don't like this.

Speaker A

So what do I got to do?

Speaker A

You know, there'd be kids that would fight with the counselors.

Speaker A

It was like I was the counselor's teacher's pet.

Speaker A

I was the lead hiker in the wilderness.

Speaker A

I was teaching everyone how to do bow drill fires.

Speaker A

It was like I was a counselor with the kids.

Speaker A

And I was the most trusted kid in all the.

Speaker A

Every time I was in a group home or a program, I was always the most trusted student because I. I excelled in any environment that I was in.

Speaker A

And when it came to selling drugs and drinking, I excelled in that I went pro.

Speaker A

And so I was like.

Speaker A

And anything I was doing, I wanted to do the best.

Speaker A

And so.

Speaker A

But yeah, but I wasn't happy.

Speaker A

And I knew.

Speaker A

I knew 100 that going kept keeping down the road that I was on I was intelligent to know if I stay on this road, I'm going to end up in prison and I don't want to be there.

Speaker A

I don't.

Speaker A

So I need to change.

Speaker B

What is it?

Speaker B

You said something that was interesting and because I'm sure you've had a chance to reflect on it over the, you know, next 25, 30 years is you knew it was wrong and yet we do it anyway.

Speaker B

Why do you suppose we sabotage?

Speaker B

Because we all do that.

Speaker B

I think whether it's criminal or whatever.

Speaker B

It might be over drinking might be overindulging, it might be whatever.

Speaker B

We know some behavior is not good for us and yet we sometimes still choose it.

Speaker B

Were you able to come to some understanding of why that occurred or what you were?

Speaker A

I mean, over the.

Speaker A

Yeah, over the years I have.

Speaker A

At the time I just, I, I had real problem with alcohol and drugs and I lost a lot of friends to addiction.

Speaker A

I, like seven of my friends ended up ODing and passing away and at a young age too.

Speaker A

It was pretty heavy.

Speaker A

But I don't know, the one thing that's always perplexed me and this, what I was taught at a young age, one huge blessing of my dad was being able to list like Jim Rohn and Earl Show, Napoleon Hill and I mean, when I was what, seven years old, eight years old, I was listening to Jim Rome tapes and my dad's cherry drop top convertible sports car going up the coast PCH and not knowing that subconsciously I was listening and I was going to these Fortune 500 seminars and listening to 7 Habits of Highly effective people and all these different things and the principles of it.

Speaker A

And I, I didn't know.

Speaker A

No one could have said, yeah, that's going to rub off.

Speaker A

But that was in my head.

Speaker A

And so I knew, I was like, well, I got to make sure that I use this life wisely.

Speaker A

And so what intrigued me, what I learned from listening to those things is what always intrigued me, even at that time is I would sit back and think how come some people can bust through this?

Speaker A

How come you can have a family and one sibling is super hyper successful and one is a total dude and doesn't do anything with their life.

Speaker A

And I'm like, it drove me crazy.

Speaker A

And it always go back to.

Speaker A

My dad would always say to me, he's David, did you know that the human experience, human beings are the only species that God made that will willfully just not be successful, that will actually choose to be alcoholics, that will choose to not live up to their true potential.

Speaker A

Because only like 7% of human beings will even reach 80% of their full potential.

Speaker A

And it's like this amazing talents.

Speaker A

Like Vitzel Barty said, I'll take consistency over raw talent.

Speaker A

So you have all these talented humans everywhere have these amazing talents, and they bury them in the earth.

Speaker A

And it was just crazy because we are literally not even bugs.

Speaker A

Bugs will multiply and replenish and build in this perspective elements into which they grow.

Speaker A

Same with a tree.

Speaker A

A tree will always grow as high and wide and as deep as the sunlight, water and environment gives it.

Speaker A

And no, no lion says, you know what?

Speaker A

I'm good with four kids.

Speaker A

I'm not gonna, you know, I'm not nothing.

Speaker A

We.

Speaker A

We are the only ones that raise our hand and say, you know what?

Speaker A

I'm gonna sleep in today, I'll do it tomorrow.

Speaker A

We're the only ones that procrastinate.

Speaker A

And that has just irked me.

Speaker A

And so that's where I, you know, got.

Speaker A

Got on it.

Speaker A

And, like, you know, that I don't want to be that my choice.

Speaker A

And our agency is so powerful.

Speaker A

And so I'm just grateful that at a young age I was listening and putting into the back of my subconscious mind the power of personal development, because it really shaped me in the later years.

Speaker A

And I think a lot of times as parents, we say things to our kids repetitively and we just think, oh, they're not getting it.

Speaker A

They're not getting it.

Speaker A

Oh, I'm telling you, they're getting it.

Speaker A

Keep repeating it.

Speaker A

Keep telling them you love them.

Speaker A

Keep telling them the principles that you were taught that are the best principles that you want them to know and learn.

Speaker A

And believe me, when they're in their darkest hour like I was, that's the only thing I had to hold on to.

Speaker B

That's interesting you say that.

Speaker B

Did you see some mindsets, though, or commonality?

Speaker B

So when you were going back there, like, what's in our programming and where does it come from that chooses where, you know, have 14 kids or five or four and, you know, to take a positive route and two might choose a more challenging route.

Speaker B

What's in it, in our psyche that makes us choose those things?

Speaker B

Did you have any insights that when you were.

Speaker B

Because you met with other kids who.

Speaker A

Were, you know, that.

Speaker A

That is interesting because I saw a lot of kids that just.

Speaker A

Like, my wife has a real dear friend that just OD'd and passed away, and her whole family's, like, active in their church, and the whole family was good.

Speaker A

And then this one kid just, just couldn't get out of it.

Speaker A

And I, I don't know, I don't have a specific understanding of all of that other than agency is a very, very beautiful thing, but it's also a thing that can be used.

Speaker A

It can be our greatest strength and it can also be our greatest weakness.

Speaker A

And but it has to be.

Speaker A

You have to have that virtue and vice to, to be able to make it worth it and record.

Speaker B

And kudos to you.

Speaker B

You recognize it and went, hey, this path isn't for me.

Speaker B

So you had some foresight.

Speaker A

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Speaker B

And now back to my conversation with David Fulmer.

Speaker B

Let's evolve that now.

Speaker B

So now you're looking to get into business.

Speaker B

You started a very successful roofing company, so you're also an entrepreneur.

Speaker B

What made you pick that?

Speaker B

Because I think you're operating in like 19 states.

Speaker B

You've built up a good multimillion dollar organization.

Speaker B

So as an entrepreneur, what led you down that path?

Speaker A

Well, when I got sober, it was amazing.

Speaker A

I, I was actually living in Hawaii to go back a little bit and I came back to Utah to visit.

Speaker A

I was about 21, 22 years old.

Speaker A

So I just was teetering and getting real sober and was getting back active in my church and kind of trying to find my own way in life.

Speaker A

And my mom brought us all of us kids in and said I'm divorcing your dad.

Speaker A

And I was like what?

Speaker A

You know, and it was heavy.

Speaker A

It was the heaviest thing I'd ever.

Speaker A

And I was like, what are you talking about?

Speaker A

You know, my mom still had eight kids at home at this time, and I'm just getting a foothold, and all the siblings above me are all married.

Speaker A

And then I'm just like, what's going on?

Speaker A

And she's.

Speaker A

Yeah.

Speaker A

And unfortunately, my dad, like all men, we all make mistakes, and unfortunately, he made some mistakes, and they were worthy of being given the boot.

Speaker A

And it was heavy because it was really hard on me, on my testimony about just life in general and.

Speaker B

Yeah.

Speaker A

And principles of everything around me kind of was shattered.

Speaker A

And my oldest brother was like, hey, you're the oldest that isn't married.

Speaker A

You got to help Mom.

Speaker A

So I stayed with my mom, and she worked two jobs, and I worked a job.

Speaker A

My dad kind of disappeared.

Speaker A

I think he had a.

Speaker A

For a few years, just.

Speaker A

He had an emotional breakdown.

Speaker A

I don't think he emotionally could handle it.

Speaker A

Everyone's remarried now, and we all can all hang out together, but at the time, it was pretty heavy.

Speaker A

My mom.

Speaker A

My mom took the brunt of it and just worked and never had a bad attitude.

Speaker A

She worked very, very hard and taught me principles of forgiveness, sacrifice, and love that I would have never, ever had.

Speaker A

I not went through that experience, and it was pretty heavy.

Speaker A

I remember my mom.

Speaker A

I came to my mom, and I was like, hey, mom, did you know that the state will give you 350 bucks per kid?

Speaker A

That's eight.

Speaker A

I'm running the numbers.

Speaker A

I'm like, that's 350 times eight.

Speaker A

I'm like, you're built.

Speaker A

And back then, it was like, your bills are paid, Mom.

Speaker A

You don't have to work.

Speaker A

But what I didn't know is, you know, she came to me and gave me a big hug, and I remember grabbing my face, clasping my face, and she's, oh, David, I love you so much.

Speaker A

She's.

Speaker A

But we need to remember that there's a chance that if your dad isn't able to pay that money that they give me, they could put him in jail.

Speaker A

And I.

Speaker A

And she said, it's better that we work than these little siblings and my children and don't see a father in jail.

Speaker A

Yeah.

Speaker A

It was just this amazing sacrifice.

Speaker A

And then she just wouldn't go to the church for money like all these other people.

Speaker A

And she very seldom got help from the church, which to me was like.

Speaker A

I was a little angry at the church, like, dude.

Speaker A

Like my mom.

Speaker A

Anyway, so she could use that.

Speaker A

Yeah, she needed the help, and she didn't think she needed it.

Speaker A

She's no that goes to people that really need it.

Speaker A

I'm like, no, mom, you really need it.

Speaker A

She's no, we can work.

Speaker A

I can work two jobs.

Speaker A

So she was working the graveyard shift and all this stuff.

Speaker A

And I was a very angry, angry kid.

Speaker A

Like, I. I wanted to smash my dad.

Speaker A

And I was just so pissed.

Speaker A

I didn't.

Speaker A

I just got my.

Speaker A

A hold of my life.

Speaker A

And now that all this stuff is happening.

Speaker A

And one day I knew my mom had my.

Speaker A

This particular event.

Speaker A

My mom hadn't had a day off in three months.

Speaker A

And she was like.

Speaker A

I said, she's working the graveyard shift.

Speaker A

She was waiting tables at Wingers and IHOP and working the night shift at Stouffer's in a factory.

Speaker A

And I'm just like.

Speaker A

And I'm framing houses, and I'm bent out of shape.

Speaker A

Like, where?

Speaker A

What the hell?

Speaker A

You know?

Speaker A

So I'm cruising down Temp View Drive by where we live.

Speaker A

It's a Saturday.

Speaker A

I worked Saturday.

Speaker A

We framed like, a half day.

Speaker A

I was working for a framing contractor, and I'm bumping my music.

Speaker A

And I believe it was Dr. Dre back then.

Speaker A

That's what was popular.

Speaker A

And I look over.

Speaker A

I glance over at the.

Speaker A

Our steak center, and in the dirt is my mom on her knees planting flowers with six of my siblings.

Speaker A

And Mike.

Speaker A

I broke.

Speaker A

Sorry.

Speaker B

No worries.

Speaker A

I just remember, like, trying to rip the steering wheel off.

Speaker A

Guy.

Speaker A

I hate telling the story, but anyway, I was so angry.

Speaker A

I remember screaming at God because I had never done that, never yelled at God.

Speaker A

And I was like, my mom's.

Speaker A

She's the last one.

Speaker A

You know, the little clipboard goes around the church, and you sign up, who wants to plant flowers?

Speaker A

This.

Speaker A

Yeah.

Speaker A

And she's boring.

Speaker B

She's doing her thing, and then.

Speaker A

Yeah.

Speaker A

So here she is.

Speaker A

And I'm thinking, God, she's the last one in the whole state, the whole entire universe that should be planning flowers right now.

Speaker A

We should be planning flowers for her, you know, And.

Speaker A

And.

Speaker A

And that's when I had my.

Speaker A

My connection with my savior is there was a little whisper that said, you know, your mom's the last one that should have been, but the only one that could have been there to show you true sacrifice.

Speaker A

And though it was just the planting of a flower, it meant so much more to me.

Speaker A

And it gave me an understanding that.

Speaker A

That my savior, Jesus Christ, was the last one that should have been in the garden of Gethsemane, but he's the only one that could have to atone for the sins of all mankind.

Speaker B

Sure.

Speaker B

And that inspirational moment for sure.

Speaker B

And has that been foundational for you as far as you started building your.

Speaker A

Yeah, that no matter, no matter your circumstance, you serve others.

Speaker A

Like, like service is so universal.

Speaker A

And it doesn't matter what faith, what religion, it doesn't matter when times are hard, serve someone else.

Speaker A

When things suck, do something for someone else.

Speaker A

That principle that I was taught that day was so heavy.

Speaker A

And yeah, it was pretty powerful because it sent me on a whole different trajectory, like in my mind's eye.

Speaker A

And so after going through all that and my mom ended up getting married and then I ended up meeting my wife out there and getting married.

Speaker A

And then I started a masonry business because I was a stone mason and did really well.

Speaker A

My wife and I bought two houses in Hawaii.

Speaker A

We had a couple houses in the mainland and we were just riding high.

Speaker A

It was amazing.

Speaker A

I was 28 years old and I was a millionaire.

Speaker A

And I was racing motocross almost full time desert racing.

Speaker A

And I raced in the Baja 1000, 2007.

Speaker A

And we traveled.

Speaker A

I went to Russia and rode dirt bikes all over Russia.

Speaker A

And life just was.

Speaker A

Nothing bad could happen.

Speaker A

I was just like.

Speaker A

My mom got remarried, my dad was like getting remarried.

Speaker A

The whole family was kind of healing.

Speaker A

And then people started talking about a recession.

Speaker A

I was like, what's that?

Speaker A

I don't know what a recession is.

Speaker A

And then boom.

Speaker A

It just.

Speaker A

One bad phone call after another just spiraled and I just started losing properties and two development, large scale developments that we had going completely failed and people were suing each other and it was just a mess.

Speaker A

And so we, unfortunately, my wife and I ended up having to file bankruptcy.

Speaker A

My business, my, my, my personal.

Speaker A

The.

Speaker A

For the personal, my business was okay.

Speaker A

My mainstream business.

Speaker A

I.

Speaker A

But we had to make a decision on where to live, what house, because we could only pick one during the bankruptcy.

Speaker A

So we just said, you know, we're going to the North Shore.

Speaker A

So we moved to Laie Hawaii, to Laie Point and took our whole family, our kids.

Speaker A

My youngest son was just barely born.

Speaker A

And we moved, but we lost everything.

Speaker A

And I went.

Speaker A

I spiraled into a pretty deep depression.

Speaker A

It was hard to even get out of bed.

Speaker B

I was going to ask you about that because I believe you're also in Brazil.

Speaker B

You're a brown belt and hold a brown belt in Brazilian jiu jitsu.

Speaker A

Yes.

Speaker A

Yeah.

Speaker B

So they, you know, overcoming the B day, the blue belt blues, and I've been through those.

Speaker B

Yeah, you've survived years of grueling mats and likely the.

Speaker B

You've experienced the Blue belt blues, where people tend to quit.

Speaker B

So in entrepreneurship, there's a similar plateau where initial excitement, phase and reality sets in.

Speaker B

How did that overcoming that and those blues help you in your business world and overcome some of those challenges?

Speaker A

Well, one thing I've learned is that everyone wants to talk about their successes and they don't talk about failures.

Speaker A

And in my studies, what I found is that for every one real success story, there's about 50 to 75 complete failures of ideas or moments.

Speaker A

There's so much more failures to successes than we realize in the learning process.

Speaker A

So we want to see the football star holding the trophy and standing on the podium, but we don't see him getting up and sacrificing early in the morning and failing forward.

Speaker A

And so I learned at a young age that failure was a part of the process and that nothing happened to me.

Speaker A

It happened for me.

Speaker A

And it is a cliche thing to say, but if you really dig deep into it, if you can meditate on it and really realize, look, I don't know what I need to learn from this, but this is perfectly happening to me to make me better, stronger and smarter, then you start to equip yourself with the things that are around you that you can use to make yourself better and get through it.

Speaker A

When I learned that attitude determines everything, you know, and I talk about this in my book that, you know, a army of lions led by a sheep will always be defeated by an army of sheep led by a lion.

Speaker A

And when we have an attitude of gratitude that anything's possible, then you're in the right space and you'll come to a point in your life.

Speaker A

When superhumans come to a point, when they see a problem, they see an opportunity.

Speaker A

Opportunity, yeah.

Speaker A

That's the high, super high level entrepreneurs.

Speaker A

Yeah, I don't care what you do.

Speaker A

People that really are on it in life and in a flow state, they see a problem, they start to unwind how to solve it.

Speaker A

They don't sulk, they don't cry, they don't.

Speaker B

It's just a problem.

Speaker A

It's just a problem.

Speaker A

Exactly.

Speaker A

It's nothing special.

Speaker A

You're on it.

Speaker B

And what you've got a good segue into the book.

Speaker B

So.

Speaker B

Becoming seven the Superhuman rhythm.

Speaker B

I wanted to cover a couple of details with our remaining time, but you start off with the laser focus, intention on winning.

Speaker B

You call it the AM PM game.

Speaker B

Unpack that just a little bit for us.

Speaker B

And then I want to talk to you about some of the days and days of the week because I think Your background, your history, all the things that you've shared with us.

Speaker B

I can see where that flows consistently through your books with you know, Monday, Tuesday, Wednesday through, all the way through Sunday.

Speaker B

So we'll pick a couple of those to chat about as well.

Speaker B

But let's talk about the AMPM game that you to start that process.

Speaker A

Well, in my pursuit of trying to figure out this whole life game because it is a game that we're all playing.

Speaker B

Yeah.

Speaker A

I found out that the most successful people have an incredible morning routine.

Speaker A

And it's that simple.

Speaker A

People want to complicate things and this and that.

Speaker A

No, there's no difference from you or an Elon Musk or some high level achiever.

Speaker A

The difference between them is you sleep in, you over, indulge yourself with food and entertainment, you don't work out.

Speaker A

There's all these little teeny non negotiations negotiable habits that you refuse to pick up.

Speaker A

And that's the only difference.

Speaker A

We all have a head on our shoulders.

Speaker A

We got two legs to walk, most of us.

Speaker A

But I started to in my darkest hour when I started sleeping in and just sulking and all this stuff.

Speaker A

What turned it around was I remember setting this year I did a challenge 100 days, 5:30am for everyone on my social and it was really, really fun.

Speaker A

I went, I'm still going.

Speaker A

But at any rate it turned my whole life around.

Speaker A

But then in studying a dead mentor of mine, Marcus Aurelius, I noticed that he would take an account in the evening of his day.

Speaker A

Not just for a journal entry, but for a set of accountability.

Speaker A

And so he would hold himself accountable in the evening to write down how did you spend these moments, did the things you do, were they necessary or unnecessary?

Speaker A

And that is so powerful.

Speaker A

And so what the AM PM game is for me is a reckoning in the evening, is a holding myself accountable.

Speaker A

What did I do that day and what is the plan for tomorrow?

Speaker A

And then you wake up early and you create this environment of massive success and people time travel.

Speaker A

I mean I've seen people one decision away from a massive change, massive breakthrough and they're like blah blah, blah.

Speaker A

But these things happen when you're not taking this life for granted and everyone thinks they have all this time.

Speaker A

You don't have any time.

Speaker A

The time is today.

Speaker A

This stuck and before we went on the show you were telling me about, you remember 20, 30 years ago, events in your life, I mean how fast has that passed?

Speaker B

Right, yeah, it's.

Speaker B

I have more time behind me now than ahead of me.

Speaker B

And what's interesting about that is I look at time so everything's well structured.

Speaker B

Every week I look at my time on Sunday for instance, to go, what's the perfect week?

Speaker B

How could I design the perfect week?

Speaker B

And I'm constantly re, you know, changing it and innovating it.

Speaker B

And now I've taken off.

Speaker B

So Friday, Saturday, Sunday, because we have grandkids.

Speaker B

I want to spend my Fridays with the grandkids.

Speaker B

I'm not going to do what I did when I was a dad and be on the road traveling, trying to build an ever.

Speaker B

This is the priority for me.

Speaker B

So it's hard because I love working, I love what we do.

Speaker B

But Mondays was my content creation day.

Speaker B

Tuesday, Wednesday, Thursday, run the business part of it.

Speaker B

And then I'm a 5:00am guy, like 4:35, usually in bed by 9:30, 10:00 clock and then the gym by 5:15 and that sets up my day.

Speaker B

And I like what you say and that's why I love what you wrote in there about that is with that intention.

Speaker B

I own the morning by 9 o'.

Speaker B

Clock.

Speaker B

I've done more than what most people do by looking.

Speaker A

Yeah, and your brain's firing.

Speaker A

It's more clear.

Speaker B

Yeah, 100%.

Speaker B

Coffee does help a little bit for me, but that's with the clarity.

Speaker B

Let's talk about a couple of the dates in our remaining minutes here.

Speaker B

And I, like I said, I love that you talk about motivation Monday, you talk about tracking on Tuesday.

Speaker B

Chapter three is Whisper Wednesday.

Speaker B

I was curious about that.

Speaker B

I love Thankful Thursday because gratitude to me spirals us up in a good way.

Speaker B

And people can get more details from the book and we'll have all of that in there.

Speaker B

And then you've got Satisfaction Saturday and Supplication Sunday, which is a day of reflection as well.

Speaker B

And like I say, it's not linked to anything of particular faith, but it's something we can use.

Speaker B

Tell me about Whisper Wednesday or Tracking Tuesday.

Speaker A

Okay, so well, and before we get into that, Michael, I'm going to explain why this B7 is so powerful.

Speaker A

Yeah, is I listen to a lot.

Speaker A

I've listened to a lot of books, hundreds of self help books.

Speaker A

But they're always four steps to this.

Speaker A

Seven steps to that.

Speaker A

Like you have the seven habits of highly effective people and they're great.

Speaker A

Don't get me wrong, these are amazing attributes.

Speaker A

The problem is we don't have brain tracks that help us memorize those things.

Speaker A

So they're harder to.

Speaker A

When you really want to memorize something, what you do is you grab Something that you already have tattooed in your brain, and you attach what you want to memorize to it.

Speaker A

So we have thousands of your brain tracks of Monday, Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday, Monday, Tuesday.

Speaker A

We're on a hamster wheel.

Speaker A

We're not getting off it.

Speaker A

No one's getting off the Monday through Sunday grind.

Speaker B

No.

Speaker A

So when I found out that more people had heart attacks on Monday morning from 8am to noon than any other day, my brain just blew up.

Speaker A

I was like, this is heavy, dude.

Speaker A

My dad used to always tell me, you got to go to church on Sunday.

Speaker A

And I hated it.

Speaker A

And I was like, no, I don't want to go to church.

Speaker A

And then I was like, what about all the other days?

Speaker A

Why is Sunday so special?

Speaker A

And then when I found out about Monday, I was like, wait a minute.

Speaker A

What's the human connection here?

Speaker A

Why are.

Speaker A

And it doesn't matter their ethnicity, their blood, their cholesterol and their blood pressure.

Speaker A

Nothing.

Speaker A

This has to do with Monday morning.

Speaker A

They don't know why they're on the planet Earth.

Speaker A

That's it.

Speaker A

And I was like, heavy.

Speaker A

So that's what started this journey.

Speaker A

So what I've done is I've taken seven superhuman attributes, okay?

Speaker A

I've studied what are the seven most powerful superhuman attributes, okay?

Speaker A

And then I studied the days of the week and what are the emotional and historical vibration in the human experience throughout those seven days each day, because this is generational for years, Fridays, everyone's pumped.

Speaker A

On Friday, they get a dollar, you get the ice cream from elementary school adults going to the nobody's got to work tomorrow.

Speaker A

Everyone's so pumped, everyone's so happy.

Speaker A

The hardest human emotion, forgiveness.

Speaker A

You're not getting off free.

Speaker A

It's forgiveness Friday, baby.

Speaker A

You got to let it go.

Speaker A

And so that's what kind of started this whole thing.

Speaker A

And then I realized that midway through the week, in the middle of the week, on.

Speaker A

On Whisper Wednesday, I will like, we needed a day of balance to unplug.

Speaker A

And that was the day that I went on an eight mile in the wilderness whisper walk is what I did.

Speaker A

You put the social media down and you just listen to your heart and this still small voice that's inside all of us, it'll tell us if you were to interview airline pilots, first responders, doctors, all of them, and say, hey, you ever had a hunch you made a decision and saved lives?

Speaker A

I might as well just get some popcorn and kick back because they're going to tell you story upon story upon story, okay?

Speaker A

But us as the average human Walking around is so inundated with all this just crazy commotion and the social media and the dad and the news and that people don't tune out and tune into themselves.

Speaker A

And what is the universe telling you?

Speaker A

You have a great gift and you need to understand to exercise it.

Speaker A

So that was Whisper Wednesday.

Speaker A

And it's just like, no one gives me meetings on Wednesday.

Speaker A

It's just, I'm a feather in the wind.

Speaker A

I go where the spirit dictates and where the whisper dictates.

Speaker A

It's really, really cool.

Speaker A

And so that's what B7 was, is.

Speaker A

I was like, wow.

Speaker A

And so that's why I believe this is, this is going to be one of the most powerful personal development tools because you can't forget it.

Speaker A

Once you live it for a week or two weeks, you're like, okay, I'm not forgetting this.

Speaker A

My intention, I know it is Tracking Tuesday.

Speaker A

You know, I, I was always intrigued learning on how many thoughts we have.

Speaker A

And we went over why some human beings will just choose to not be successful.

Speaker A

Right?

Speaker A

And I think a lot of the reason is since your little children, you have grandchildren and children, when they grow up, they're walking in the street, hey, don't do that.

Speaker A

Stop that.

Speaker A

They're going to touch a stove.

Speaker A

Stop that.

Speaker A

Don't do that.

Speaker A

You're trying to grab candy at the store.

Speaker B

Protect them.

Speaker B

Yeah.

Speaker A

You want to protect them.

Speaker A

But instead of getting on their eye level and saying, this is why we don't run into the street, because our, our brains can't distinguish between what's fiction and what's real.

Speaker A

Right?

Speaker B

Yeah.

Speaker A

And so when you're told 10,000 times, as a little dreamer, you dream of that candy.

Speaker A

You dream of playing with the buddy across the street.

Speaker A

You dream of climbing up onto that and cool looking ledge.

Speaker A

What do we hear in our brain track, stop that.

Speaker A

Know that you can't do that.

Speaker A

So then you become an adult and you're like, I want to build this company.

Speaker A

I want to do this.

Speaker A

I can do this.

Speaker A

You have thousands of messages in the back of your head saying, don't do that.

Speaker A

Stop that.

Speaker A

You can't do that.

Speaker A

So our subconscious mind is one of the most powerful movers.

Speaker A

And that's where tracking Tuesday came in.

Speaker A

It's the day of the Avatar where I listen and watch myself and talk less.

Speaker A

And I live on this rhythm of, okay, I have 60,000 thoughts today.

Speaker A

80% Of them are negative on average.

Speaker A

90% Are the same the day before, the day before, the day before.

Speaker A

You see what I'm saying?

Speaker A

So it real superhumans, people who are creators like yourself, they have the ability to tune out the 80% negative and say, what are our options?

Speaker A

Where are we going?

Speaker A

Let's build.

Speaker A

Let's problem solve.

Speaker A

Let's build.

Speaker A

This is fun.

Speaker A

I have a problem.

Speaker A

Great.

Speaker A

I want to solve it.

Speaker A

This is fun.

Speaker A

And so those are Whisper Wednesday tracking Tuesday.

Speaker A

And the reason why I came up with B7, it's.

Speaker A

It was just the universe was pushing me right into it.

Speaker B

Oh, it makes sense.

Speaker B

And the like I say, it's easy to remember.

Speaker B

And they're good principles.

Speaker B

They apply to everything.

Speaker B

The book again is called Becoming seven the Superhuman Rhythm by David Fulmer.

Speaker B

And they can buy it anywhere.

Speaker B

They buy their books on Amazon.

Speaker B

You got all the different formats on there.

Speaker B

David, this was truly insightful.

Speaker B

You're obviously living a life on purpose, with purpose, and I know you want to reach as many souls as you can over the next five to 10 years, that you've got some pretty lofty goals and sharing with them some of these insights and just having a chance to go through and read in preparation for this.

Speaker B

Our episode today was very insightful.

Speaker B

And so thanks so much for being our guest today.

Speaker A

Yeah, thank you, Michael.

Speaker A

Thanks for having me, brother.

Speaker B

As you are listening to this episode, what is one idea that you've heard that's caught your attention and why does it matter so much to you?

Speaker B

And who is one person who you can share that with, either sharing this episode or just sharing that insight that occurred to you while you were listening?

Speaker B

Perhaps it is that average human beings are the only species that will willfully choose not to live up to their true full potential.

Speaker B

Or maybe it is that superhumans and high level entrepreneurs do not sulk or cry when they see a problem.

Speaker B

Instead, they immediately see it as an opportunity and begin working to solve it.

Speaker B

Thank you for listening, for learning, and for investing in yourself so that you can become the best version of you.

Speaker B

If you found value in this episode, please write a review on Apple Podcasts.

Speaker B

If you haven't subscribed yet, please do so so that you can get a new episode and start your week off right every Monday.

Speaker B

Until next time.

Speaker B

This podcast is created and associated with Summit Media.

Speaker B

My executive producer is Beth Smith and Director of Research Tori Smith.

Speaker B

The fee for the show is that you share it with friends when you find something useful or interesting.

Speaker B

This podcast is subject to copyright by Summit Media.

Speaker A

Goodbye.