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James Brown – Build a Thriving Business (and Have a Life)

SEASON: 4 EPISODE: 32

Episode Overview:

Ready to build a thriving business without sacrificing your life? If you want to transform your business into a well-oiled machine by implementing the right processes and systems that drive efficiency and growth, so that you can spend less time struggling and more time achieving the results you’ve always envisioned, then you are going to enjoy my conversation with author, speaker and coach, and founder of the Business Accelerator Institute, James Brown.

Guest Bio: 

James is the CEO and Founder of Business Accelerator Institute and Perseverance Squared. He launched his first business in 1994, quickly expanding it to multiple top-performing locations with $8 million in annual revenue. In 2014, James shifted to coaching, guiding over 350 business owners through strategic growth. As a fractional CEO at How To Manage a Small Law Firm, he helped launch Small Law Firm University, generating $3 million in revenue within a year. In 2023, he founded Perseverance Squared, followed by the Business Accelerator Institute to help professional service providers transform their businesses and lives. James also co-founded Welcome Home Legacy Holdings, a real estate investment company aiming for $100 million in assets.

James holds a Business degree from Lindenwood University and a JD from St. Louis University. He has been recognized as “St. Louis’ Best Attorney to Have on Your Side” and “Bankruptcy Lawyer of the Year,” with features in USA Today and The Wall Street Journal.

James is the CEO/Founder of Business Accelerator Institute and Perseverance Squared where he is a business consultant with a strong background in law. He launched his first business in 1994 and rapidly expanded to multiple top-performing locations reaching $8M in annual revenue. In 2014, James transitioned to coaching, guiding over 350 business owners to significant growth through strategic management and marketing. As a fractional CEO/SLFU Program Manager at How To Manage a Small Law Firm, he launched Small Law Firm University, growing it to $3 million in revenue within a year, and developed a C M O program that generated an additional $2 million annually. With a Business degree from Lindenwood University and a JD from St. Louis University, James is a recognized industry expert and co-author of the best-selling book Shift Happens. He has earned numerous accolades for his legal expertise and business acumen.

Resource Links:

Insight Gold Timestamps:

02:02 D on’t ever tell me I can’t do something

03:17 They believe their doubts and they doubt their beliefs

03:46 It’s called the doctrine of sacrifice 

05:28 The biggest challenge always is mindset

06:48 The lowest and worst use of a business owner’s time is actually doing the production itself

08:19 They see hiring and they see marketing as an expense

10:28 So let’s talk about identifying the accelerator mindset

11:59 I look at it like stories in a building

15:57 What do you think causes the limiting beliefs in the first place?

16:37 Limiting beliefs to me, come from one of two places

17:51 Let’s talk about measuring success beyond the bottom line

19:56 Everybody’s ‘why’ is different

20:49 Do you have examples of a transformation experience

23:19 I call them stop gaps

25:08 I think some people need more hand holding than others

25:45 When you’re surrounded by like minded individuals, magic happens

26:29 I just got done reading this B.O.S.S. Moves by Myron Golden

29:20 I’ve read all 13,182 thirteen pages of the new code 

30:11 When we put labels on stuff, it affects our ability to take action

31:32 How important is technology in part of what you do? 

Connect Socially:

LinkedIn: https://www.linkedin.com/in/businessacceleratorinstitute/

Facebook: https://www.facebook.com/perseverancesquared

Email: info@businessaccelerator.institute

Sponsors: 

Rainmaker LeadGen Platform Demo: https://bookme.michaelvickers.com/lite/rainmaker-leadgen-platform-demo

Rainmaker Digital Solutions: https://www.rainmakerdigitalsolutions.com/

Resources: https://becomingpreferred-podcast.com/resources/

About the Host, Michael

Michael Vickers inspires enduring success, redefining the possible for today’s sales professionals, leaders, and managers. Whatever the sales or business opportunity, Michael will greatly enhance your odds of success. Every person who has an idea to promote, an employee to motivate, or a deal to negotiate, will attain a new level of success after an event with Michael.

Michael is also the best-selling author of Becoming Preferred: How to Outsell Your Competition, and Dance of the Rainmaker: Creating Authentic Differentiation in Today's Competitive Marketplace, where he shares his secrets to achieving the very highest level of sales mastery.

Whatever the result you’re striving for, if it involves influencing others or achieving success through others, Michael will build your confidence and accelerate your performance.

Michael is the Executive Director of Summit Learning Systems, a company that offers customized in-house training programs to many of today’s leading companies. He teaches thousands of business professionals throughout North America the skills required to achieve optimum performance.

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