Posts by Michael Vickers

Welcome back to the Becoming Preferred podcast. The show that’s dedicated to helping you become the preferred choice in your industry, and in your life. Today, we have a truly remarkable guest who embodies the spirit of a long term vision, profound transformation, and impactful leadership.

Our guest, David J. Greer, is a 40-year veteran of the entrepreneurial world. He joined a young software startup at just 22, and for two decades he helped build it into a global powerhouse. After a powerful exit, David embarked on a two year sabbatical, sailing 5000 miles in the Mediterranean with his family. A journey that reshaped his perspective on success and life. David is a highly sought after entrepreneurial coach and facilitator. He’s a true expert on cultivating high performing cultures, empowering people and crafting strategic plans that lead to high growth businesses. Join me for my conversation with David Greer.

Welcome back to the Becoming Preferred podcast, where we bring you the insights you need to stand out from the competition and thrive. Today, we have an incredible guest who has not only witnessed but actively shaped the evolution of marketing over the last few decades. From the very early days of the internet our guest has been at the forefront, adapting and innovating.

He’s Gee Ranasinha, the CEO of KEXINO, an award-winning marketing agency that has been the secret weapon for over 400 startups and small businesses across 20 countries. Gee and his team help these businesses achieve the holy grail of success: growing awareness, reputation, trust and sales.

Prepare to extract some serious wisdom from a seasoned pro who understands exactly what it takes to become preferred in today’s complex market. Join me for my conversation with Gee Ranasinha.

Welcome back to the Becoming Preferred podcast. In today’s dynamic business landscape, simply doing business isn’t enough to stand out. To truly thrive, to become the preferred choice, you need a strategy that elevates your brand, optimizes your operations, and magnetizes your ideal clients. But how do you make that leap from overwhelmed entrepreneur to empowered CEO? How do you build a business that truly “rules” your market?

Today, we have an absolute master of business strategy joining us.Someone who has guided countless entrepreneurs and leaders to not just survive, but to profoundly succeed. She’s the brilliant mind behind Your Biz Rules. A speaker, author, and an undeniable force in helping you transform your vision into a profitable, scalable reality. Get ready to unlock the secrets to become truly unstoppable. We’re thrilled to welcome the incredible Leslie Hassler!

Welcome back to Becoming Preferred, the podcast dedicated to empowering business professionals and entrepreneurs to achieve their highest potential. Have you ever felt that true leadership extends beyond just strategies and spreadsheets? That there’s a deeper, more profound dimension to unlocking peak performance and genuine impact?

Today, our guest has dedicated decades to exploring exactly that. Dr. Ron Stotts is a three-time bestselling author, with a PhD in Psychology. Ron isn’t just an academic; he’s a transformational guide who has delved into ancient wisdom, cutting-edge neuroscience, and the very essence of human potential. He’s supported thousands in navigating their toughest challenges and stepping into their greatness. Prepare to shift your perspective on what it truly means to lead, live, and become preferred. Join me now for my conversation with Ron Stotts.

Welcome back to the Becoming Preferred Podcast! Today, we have a true titan in the world of digital marketing and growth—a master architect of scale renowned for transforming data into undeniable results. If you’re a business professional or entrepreneur seeking your next breakthrough, looking to optimize customer acquisition, or aiming to understand the mechanics of sustainable scaling, you’re in for a treat.

Our guest is the visionary founder of Round Barn Labs, a growth marketing agency that has been instrumental in scaling some truly impressive businesses. He is also the brilliant mind behind the “Always Be Testing” podcast and the insightful “Flywheel” blog on Beehiiv. He lives and breathes experimentation, data-driven decisions, and building lasting momentum. Join me now for my conversation with Tye DeGrange.