Posts by Michael Vickers

Welcome back to Becoming Preferred, the podcast dedicated to empowering business professionals and entrepreneurs to achieve their highest potential. Have you ever felt that true leadership extends beyond just strategies and spreadsheets? That there’s a deeper, more profound dimension to unlocking peak performance and genuine impact?

Today, our guest has dedicated decades to exploring exactly that. Dr. Ron Stotts is a three-time bestselling author, with a PhD in Psychology. Ron isn’t just an academic; he’s a transformational guide who has delved into ancient wisdom, cutting-edge neuroscience, and the very essence of human potential. He’s supported thousands in navigating their toughest challenges and stepping into their greatness. Prepare to shift your perspective on what it truly means to lead, live, and become preferred. Join me now for my conversation with Ron Stotts.

Welcome back to the Becoming Preferred Podcast! Today, we have a true titan in the world of digital marketing and growth—a master architect of scale renowned for transforming data into undeniable results. If you’re a business professional or entrepreneur seeking your next breakthrough, looking to optimize customer acquisition, or aiming to understand the mechanics of sustainable scaling, you’re in for a treat.

Our guest is the visionary founder of Round Barn Labs, a growth marketing agency that has been instrumental in scaling some truly impressive businesses. He is also the brilliant mind behind the “Always Be Testing” podcast and the insightful “Flywheel” blog on Beehiiv. He lives and breathes experimentation, data-driven decisions, and building lasting momentum. Join me now for my conversation with Tye DeGrange.

Welcome back to the Becoming Preferred podcast, where we look into the strategies and mindsets that drive success for business professionals and entrepreneurs. Today, we have an extraordinary guest who embodies justice, advocacy, empathy, and results: Tad Nelson.

Tad is a legal luminary with over 33 years of experience in criminal and family law. What sets Tad apart is his unique blend of sharp legal acumen and forensic science expertise, allowing him to transform daunting legal crises into pathways of empowerment. He’s not just about conventional representation; he’s about genuine advocacy with precision and profound understanding of the human experience.

In this episode, we’re going to extract invaluable lessons from his astounding 400 trials – a treasure trove of wisdom applicable far beyond the courtroom, to every high-stakes decision and challenge you face in your business and entrepreneurial journey. Get ready for some powerful insights!

Welcome back to the Becoming Preferred Podcast. In this episode, we have a true financial powerhouse in the studio, ready to illuminate the often-murky waters of cash flow and profitability

Stephanie is not just a CFO; she’s a business owner herself, giving her a unique, boots-on-the-ground perspective on the challenges you face every day. Through her company, New Light Financial Solutions, Stephanie has a knack for seeing right through the surface-level issues and identifying the core reasons why your business might be struggling with profitability and cash flow.

Stephanie doesn’t just diagnose the problem; she provides a clear path to fixing it. If you’ve ever felt like you’re working harder but not seeing the financial results you deserve, get ready to unlock the secrets to a healthier, more profitable business. Join me for my conversation with Stephanie Smith.

Welcome back to the Becoming Preferred Podcast. In this episode, we have not one, but two incredible minds joining us. A dynamic duo who have dedicated their careers to empowering business professionals and entrepreneurs like you to achieve remarkable success through the world of franchising

Jack and Jill Johnson are the powerhouse co-founders of The Franchise Insiders! Together, they bring a wealth of experience and a proven track record in guiding individuals to build generational wealth and gain genuine professional freedom through strategic franchise ownership.

So, if you have ever dreamed of owning your own business, or want to explore the potential of franchise ownership and learn how to build wealth and freedom on your own terms, join me for my conversation with Jack & Jill Johnson.